Why people are purchasing insurance policies online? 5^th February 2020

Carrying out activities such as phone recharges, bill payments, grocery shopping, clothes shopping, etc. has become very common. All the activities are getting digitalized now, and so is the case with general insurance policies. There are various platforms where you can generate an instant general insurance online quote as well as purchase a new policy.

In present times, a lot of people prefer to buy insurance policy online. Although the online purchase of insurance policies may not be everyone’s cup of tea, yet there are some significant advantages of buying an insurance policy online after generating a general insurance online quote.

In case you are wondering why people buy insurance policy online, here are the reasons which encourage them to do so: -

•Time-saving: - You do not have to go through the hectic processes of going to the company’s office and get the process completed. The offline process lasts several days whereas, through the online process, everything is just a few clicks away.

•Lower premiums: - The premiums to be paid are quite higher for the insurance policies purchased offline than the policies that are purchased online. Thus, the online method is pocket-friendly as well.

•Easy comparison: - When looking for an insurance policy online, comparing becomes easier. You can compare general insurance online quote from all the companies at once without having to go through any trouble. You can look for yourself and choose the company that suits you the most.

•Freedom to decide: - Everything is done on your own, so you are the one making the decisions. There is no manipulation or pressure from the company when you purchase an insurance policy online. You are the sole decision-maker without any external influence.

•Less paperwork: -Purchasing an insurance policy online reduces the amount of paperwork to be completed. The offline method involves a lot of paperwork which can be quite troublesome. The online saves you from it, and the entire experience becomes hassle-free.

•Informed decision making: - You can also view the customer reviews for the policy that you are going to buy. Before finally buying the policy, you can search for the reviews of other customers to check if you can trust the company and the policy.

•Fewer chances of rejection: - The chance of rejection due to incorrect or incomplete details becomes negligible under the online mode. This is probably where the offline method becomes troublesome, where the forms can be rejected multiple times for some trivial issues.

•Easy and convenient: - The processes of purchasing a new policy and paying the premiums can be completed with just a few clicks in case of the online mode. In the older times, buying policies was all about personal interaction and a buildup of trust following the interaction. The customer was convinced by the representative of the insurance

•Informed decision making: - You can also view the customer reviews for the policy that you are going to buy. Before finally buying the policy, you can search for the reviews of other customers to check if you can trust the company and the policy.

company and after various processes, the final buying of the insurance policy took place. However, in the online purchase procedure, everything is digitalized and available on your device with an internet connection.

Though, the digitalized ways of selling and buying insurances policies online lack the old ways of building up a sense of trust in the customer. The customers do everything on their own in such cases through the online portals of insurance companies, based on their brand image and terms and conditions.

The new method is not appreciated by all sections of the public, and many of them still prefer traditional methods. So, if you are looking to buy insurance policy then you should weigh all the pros and cons of both the methods and choose the one which suits you and your ideas the most.